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Market Research
For Technology

Agile Insights at the Speed of Tech

  • Inform your decision – making with rich insights into your customer needs and market trends
  • Optimize your resources by understanding which innovations will yield the highest ROI
  • Understand your users inside and out to develop solutions that stay ahead of their needs
  • Test and validate marketing materials and messaging to increase your conversions
  • Maximize product usability and user satisfaction through comprehensive UX research

Market Research Services for Technology

  • Qualitative Research

  • Quantitative Research

  • Recruitment & Fieldwork

  • UX Research

  • Communities & Panels

  • Dial Tester

  • Secure Content Testing

Qualitative Research

Unlock Strategic Insights with Qualitative Research

Delve into the motivations, behaviors, and preferences of your tech-savvy audience with in-depth qualitative research. Our expert approach delivers actionable insights, helping you stay ahead in a fast-paced industry. From focus groups to in-depth interviews and ethnographic studies, we provide a deep understanding of the “why” behind user actions.

Technology Demographics We Reach

  • Tech-Savvy Consumers
  • Millennials & Gen Z
  • Teens
  • Kids / Gen Alpha
  • Social Media Users
  • Early Adopters
  • Content Streamers
  • Gamers
  • Smart Home Users
  • Health & Wellness App Enthusiasts
  • E-commerce Shoppers
  • Digital Creators & Influencers
  • Parents & Families
  • Students
  • Multicultural Audiences
  • VR/AR Enthusiasts
  • Gen AI Users
  • Device Users
Kids
Teens
Young Adults & Gen Z
Adults & Parents
Educators
Creators & Influencers
Generative AI
VR / AR
Multi-Cultural
And More!

Trusted by Top Global Brands

Kroger
Google
Nick
M TV
Strottman
Wendys
ESPN
YouTube
Sony
Paramount
Cotton
Columbia University
Nice Pak
Sirius XM
Pluto TV
Compassion
Go Health
Carnival
Calm
Kroger
Google
Nick
M TV
Strottman
Wendys
ESPN
YouTube
Sony
Paramount
Cotton
Columbia University
Nice Pak
Sirius XM
Pluto TV
Compassion
Go Health
Carnival
Calm
Kroger
Google
Nick
M TV
Strottman
Wendys
ESPN
YouTube
Sony
Paramount
Cotton
Columbia University
Nice Pak
Sirius XM
Pluto TV
Compassion
Go Health
Carnival
Calm
Kroger
Google
Nick
M TV
Strottman
Wendys
ESPN
YouTube
Sony
Paramount
Cotton
Columbia University
Nice Pak
Sirius XM
Pluto TV
Compassion
Go Health
Carnival
Calm
Kroger
Google
Nick
M TV
Strottman
Wendys
ESPN
YouTube
Sony
Paramount
Cotton
Columbia University
Nice Pak
Sirius XM
Pluto TV
Compassion
Go Health
Carnival
Calm
Kroger
Google
Nick
M TV
Strottman
Wendys
ESPN
YouTube
Sony
Paramount
Cotton
Columbia University
Nice Pak
Sirius XM
Pluto TV
Compassion
Go Health
Carnival
Calm
Sling
Meta
Zearn
Mattel
Good to Grow
Disney
The wonderful company
Massachusetts Institute of Technology
Great Minds
Harvard University
Sesame Workshop
The Goliath Group
indeed
Sling
Meta
Zearn
Mattel
Good to Grow
Disney
The wonderful company
Massachusetts Institute of Technology
Great Minds
Harvard University
Sesame Workshop
The Goliath Group
indeed
Sling
Meta
Zearn
Mattel
Good to Grow
Disney
The wonderful company
Massachusetts Institute of Technology
Great Minds
Harvard University
Sesame Workshop
The Goliath Group
indeed
Sling
Meta
Zearn
Mattel
Good to Grow
Disney
The wonderful company
Massachusetts Institute of Technology
Great Minds
Harvard University
Sesame Workshop
The Goliath Group
indeed
Sling
Meta
Zearn
Mattel
Good to Grow
Disney
The wonderful company
Massachusetts Institute of Technology
Great Minds
Harvard University
Sesame Workshop
The Goliath Group
indeed
Sling
Meta
Zearn
Mattel
Good to Grow
Disney
The wonderful company
Massachusetts Institute of Technology
Great Minds
Harvard University
Sesame Workshop
The Goliath Group
indeed

What Our Clients Are Saying About Us

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  • Touchstone Research has been an invaluable partner in our product design process, helping us reach a hard-to-reach population (K-12) students, and upholding the highest standards around safety and accessibility for participants. … Having worked with other research panels in the past, Touchstone has the best customer service, and panel quality. We plan to keep working together for the foreseeable future!

    Edtech Company

    UX Researcher

Data Quality Certified by Imperium
Sentry Certified Quality
CPRA GDPR
Data privacy framework
Kid safe COPPA Certified
AICPA SOC

Latest Insights for Technology Companies